13
May
2012

7 Tips to Create a Social Media Policy for Your Business

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In today’s market, just about any and every business is linked to the Internet in some form or another.  Whether your business has a high-powered website and runs an aggressive Internet marketing campaign, or if it merely has a Google Places listing, your business’ reputation relies on what goes on in virtual reality – perhaps much more than you even know.  For that reason, many businesses are placing formal social media policies into their standard employee manuals.  If you run a business, then you should be doing that same thing.  Here are seven tips to create a social media policy for your business:

Protecting your brand

Personal versus professional

Your business perspective

Proprietary information

Cover all your bases

Social media use at work

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